Are You Defending Yourself When Challenged?

When you’re challenged by a prospect, your first instinct might be to defend yourself. But what if that’s not the best response?

Defending yourself can create a barrier between you and the prospect, making it harder to build trust. Instead of pushing back, what if you leaned in with curiosity and understanding?

In this month’s podcast, I explored how responding with openness and calm can transform challenges into trust-building opportunities.