The World’s #1 Authority On Trust-Based Selling

“Having come from a client servicing (a/k/a client relationship) background, sales for me is still about building relationships rather than the end goal of making the sale. From the prospect’s perspective I think that your approach really addresses that we’re just here to help them with their needs if we have a good fit, rather than putting the standard approach to them.”

Tricia Long

Associate Client Executive, Russell/Mellon Analytical Services