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The World’s #1 Authority On Trust-Based Selling
Casey Guss’ Testimonial

Casey Guss’ Testimonial

“Unlock The Game finally gives me and my sales team a validation of what we’ve all known for years: behaving, in any way, like a traditional sales person (i.e. using pressure-triggering words, determined voice tone, over-confidence, etc.), causes immediate...
Toye Oshunbiyi’s Testimonial

Toye Oshunbiyi’s Testimonial

“My sales have increased significantly after using your new cold calling ideas” “My sales have increased after using your new cold calling ideas. I am no longer getting the negative responses that I used to get. I just feel so...
Casey Guss’ Testimonial

Mitch Fine’s Testimonial

“We have begun to change our mindsets and we are really enjoying it and our results are great so far. John even had a customer verbally commit to a $20,000 order, and he wasn’t even trying to make a sale! He was just calling to find out some information...
Peter Morrissey’s Testimonial

Peter Morrissey’s Testimonial

“Your program is simply revolutionary and we have implemented it throughout our entire company” “I’ve been in sales for years and have read every sales book and CD I could get my hands on — I could have saved myself thousands of dollars...
Andrew Douglas’ Testimonial

Andrew Douglas’ Testimonial

“What we spent investing in Ari’s program has been made back countless times over” Ari, your mindset rocks! I feel so much calmer in all my business interactions (and that alone has improved the quality of my life). What we spent investing in your...