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Bait and Switch, Selling and Telling the Truth

Bait and Switch, Selling and Telling the Truth

The other day, Sharon who is my long-time trusted “gatekeeper” covering our live chat box on our site, sent me this chat conversation she had: Subj. “Possible LARGE Sale” Sharon: Hello…its SharonSharon: WelcomeVisitor: I need Ari’s phone numberSharon: ok,...
Whispers in the Airport Lounge

Whispers in the Airport Lounge

I’m just sitting here in the Quantas Business Class lounge waiting for my flight to leave from Sydney to Los Angeles. It starts boarding within an hour or so. This is my bi-annual 2-week trip back to the US each year that I take to upgrade my direct marketing...
The Dog and Pony Show — Reinvented

The Dog and Pony Show — Reinvented

If you’ve been exposed to the sales world in one form or the other, you’ve probably heard of the infamous “Dog and Pony Show”. That’s where you’re invited to come to your prospect’s office and make a presentation in the hopes you’ll persuade them to buy what you have....
How To Sell in a Down Economy

How To Sell in a Down Economy

Recently, here in Sydney Australia, our members got to hear me “pick the brains” of one of our successful members who is well on his way to mastering the Mindset. He’s doing the exact OPPOSITE of what all the sales gurus taught him over the years – and he’s getting...