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The World’s #1 Authority On Trust-Based Selling

The Right Way To Sell – And The Wrong Way We’ve Been Doing It

The Right Way To Sell – And The Wrong Way We’ve Been Doing It


Focus on the truth with someone and not the sale.

When you think like that, what happens is trust begins to emerge between you and them. And they feel comfortable telling you certain things, which now allows the walls to come down and they share with you where they stand. If you know where they stand, then, together, you can decide if you’re a fit or not.

If you’re a fit, then wonderful. Then you work together and they become a client.

If they’re not a fit, then you walk away with integrity.

Now, here’s where it’s different from everybody else out there. In sales, we’re taught to chase anything that what? Moves. Right? Inbound lead referral. We’re so conditioned to do what? To chase. We have no filter to figure out who’s a fit, and who’s not a fit.

So we end up playing the chasing game, wondering why are we not being productive? Why am I not converting more? Because we’re conditioned to chase whatever looks like it could be an opportunity.

Ari Galper

Ari Galper is the world’s number one authority on trust-based selling and is the most sought-after sales conversion expert for Business Owners. His newest book, “Unlock The Sales Game”, has become an instant best-seller worldwide. Ari has been featured in CEO Magazine, Forbes, INC Magazine and the Australian Financial Review. He is considered a contrarian in the sales industry and in his book, everything you learned about selling will be turned upside down. No more chasing, no pressure, no closing.

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